We combine technology and individual participation to create a world of authentic consumer products.
We combine technology and
individual
participation to create a world of authentic
consumer products.
All our products are protected by smart packaging NFC, applied at designated points of origin, and authenticated along the supply chain.
Each 'touch' of the label authenticates the product on the Techrock blockchain. This data cannot be falsified or deleted by anyone, including Techrock.
Individual actions, such as verifying a product’s authenticity, reward the user with loyalty points.
The points can be redeemed in the Techrock retail channel and at participating merchants.
To ensure that only high-quality, authentic products enter the supply chain and reach the hands of Techrock-protected products are specially selected by our dedicated sourcing team and can be found in offline retail outlets across China or purchased online through our dedicated WeChat store.
An ever expanding product portfolio focused on securing products that matter most.
Infant
formula
Skincare
Nutrition
supplements
All our products are protected by smart packaging NFC, applied at designated points of origin, and authenticated along the supply chain.
Each 'touch' of the label authenticates the product on the Techrock blockchain. This data cannot be falsified or deleted by anyone, including Techrock.
Solving the counterfeiting problem requires more than any single party's involvement.
Touching the Techrock label with a smartphone updates the NFC chip’s status, preventing cloning attempts. The more people touch the label, the stronger this additional level of security is.
Individual actions, such as verifying a product’s authenticity, reward the user with loyalty points.
The points can be redeemed in the Techrock retail channel and at participating merchants.
Techrock-protected products are specially selected by our dedicated sourcing team and can be found in offline retail outlets across China or purchased online through our dedicated WeChat store.
An ever expanding product portfolio focused on securing products that matter most.
Infant
formula
Skincare
Nutrition
supplements
26 Nov 2017
Smart label helping beat counterfeiters.
China-based company WaliMai has developed RFID-based anti-counterfeit labels that are fixed to a product to let consumers know for certain that it is genuine. Matthew Stock reports.
05 Dec 2017
The battle against deadly fake goods goes hi-tech.
She is worried about the health risks her daughter faces from fake baby milk. Her concerns illustrate the human aspect of a lucrative global scandal which has seen millions of dollars-worth of different dodgy products hit the market.
13 Feb 2018
Blockchain ensures that your online baby food order is legit.
For much of the world, fake news is less of a problem than fake food. One startup is using the technology behind bitcoin to create anticounterfeit labels.
26 Nov 2017
The Straits Times video coverage of Walimai anti-counterfeit technology.
Knock-off goods range from designer handbags and cosmetics, to food and medicines.
26 Nov 2017
USA Today video coverage of Walimai anti-counterfeit technology.
China-based company WaliMai has developed RFID-based anti-counterfeit labels that are fixed to a product to let consumers know for certain that it is genuine. Matthew Stock reports.
We’re always ready to answer questions or discuss potential collaborations. Send us a message and we’ll respond as soon as possible.
Your 'Touch' Contributes
Solving the counterfeiting problem requires more than any single party's involvement.
Touching the Techrock label with a smartphone updates the NFC chip’s status, preventing cloning attempts. The more people touch the label, the stronger this additional level of security is.